Elevating IT - The Podcast For MSPs

MSP and audIT users Ty and Lisa share how they are selling and running business reviews. In this episode, they shared how they collect the data, how they sell, making sure business reviews have massive value, and how they use audIT. 

In this episode of the Elevating IT Podcast live, thought I'd do something a little different. Calling this the 'Audible' edition where I am sharing a recent article written by audIT founder, Frank DeBenedetto.

4 successful MSPs share what is working for them to close more deals and increase MRR.

If you don't get this right during the sales process, it makes everything harder. And you may just lose the deal. 

Get it right and your chances are as good as they can get. 

It was the best of times, it was the worst of times... Joined in this episode with Peer Group Facilitator and Business Coach, Mike Schmidtmann.

We discuss how some MSPs are doing incredibly well right now. The best of the best have more business than they know what to do with. Meanwhile, some are struggling mightily. 

This episode is all about what these top performers are doing to be able to literally turn away business and how you can do it too.

What’s in the episode:

• 3 mistakes MSPs are all making
• How to differentiate yourself. The 3 things every MSP says about themselves in presentations that does the opposite (and how not to do that)
• What one of our guest's clients did to raise their close rate from 20% to 60%
• What the average close rate is for MSPs and why anything above 60% is too high
• What you should focus on learning during fact finding to uncover the key to the sale

MSPs: Want more sales? Learn how to be an educational resource that easily drives new business. Miles Walker from Graphus shares his thoughts and insights on this super important topic.

Special guest Greg Durnan from Acacia Information Technologies LLC shares some successful strategies that bring in new business for his MSP.

Todd Billiar, Director of Global Channel Engagement at IT BY DESIGN joins Mike to talk sales talent for MSPs. Everything starts with sales. So, you have to have great sales talent and have to get creative in today's ultra competitive market. Not only do MSPs have to recruit great talent, they have to retain them and Todd shares the secrets in this episode.

This is actually the most killer content marketing strategy and MSP can use to attract a ton of new prospects and movie them down the funnel to the point they’re clamoring to make an appointment with you. And, here’s the cool thing…. no one is doing this. I see no MSP or I should say, very few MSPs using this tactic. And it’s exactly what the SMB, small to medium business prospect is longing for. 

Give them this kind of content and you will stand out, build instant trust and get more business from it. It’s so powerful